TOTT
It might not be immediately obvious but TOTT, a.k.a. ‘Talk on the Tube’ spotted an opportunity to build a ‘niche’ community around London’s most popular mode of transport.
They thought long and hard about the people that come together almost every day, and found that they have more in common than they might think.
The new London-centric niche social network is hot, bringing travellers and commuters together to chat, broadcast via their webcams, and look for jobs, restaurants, post classified ads and upload content to their profiles.
To dig a bit deeper, let’s say your heart stopped when you saw the man/woman of your dreams get off the train a stop before you, no problem, visit the Second Chance board for a second chance. If you need a place to stay, search your most travelled lines and find a flat on route. Obvious really.
TOTT really puts people, their lifestyle, and their habits first as a bespoke niche, and localised social network.
A niche social network for London’s underground travellers gives them the chance to meet, chat, date and advertise.
